Fruitas Holdings Franchise Philippines: Fresh Beverages & Food Kiosks

Fruitas Holdings is one of the country’s leading food and beverage kiosk operators, best known for its flagship brand Fruitas, which specializes in fresh fruit shakes, juices, and healthy refreshments. Since its founding in 2002, the company has expanded its portfolio to include multiple concepts such as Jamaican Pattie Shop, Soy & Bean, and De Original Jamaican Pattie, giving franchisees the opportunity to serve diverse customer segments—from light snacks to filling meals.

Strategically positioned in malls, transport hubs, schools, and commercial centers, Fruitas kiosks attract consistent foot traffic by offering affordable, on-the-go options that appeal to health-conscious and budget-conscious consumers alike.

Why Choose a Fruitas Holdings Franchise?

• Multi-Brand Portfolio – Choose from several food and beverage concepts under one umbrella

• Healthy & Affordable Offerings – Strong demand for refreshing, natural drinks and light meals

• High-Traffic Locations – Often placed in malls, transit stations, and community hubs

• Recognized Brand – Backed by over two decades of market presence in the Philippines

• Accessible Business Model – Lower capital requirement than full-service restaurants

Franchise Support & Benefits

Fruitas Holdings provides end-to-end support to its franchisees, including:

• Site Selection Assistance – Ensuring placement in profitable, high-footfall areas

• Kiosk Design & Setup – Streamlined, space-efficient outlets optimized for visibility

• Staff Training Modules – Covering product preparation, customer service, and operations

• Centralized Supply Chain – Consistent ingredients and inventory management

• Research & Development – Seasonal menu innovations to attract repeat customers

• Marketing Support – National campaigns, promotions, and digital marketing initiatives

Fruitas Franchise Cost (Philippines)

• Investment Level: Relatively low compared to restaurant franchises

• Inclusions: Franchise fee, kiosk construction, equipment, training, and initial inventory

• Potential Returns: Attractive, due to low overhead costs and steady customer demand

(Exact costs may vary depending on kiosk concept and location.)

Why Invest in Fruitas Holdings?

For entrepreneurs seeking a low-capital, high-potential venture, Fruitas Holdings presents an excellent opportunity. With its multi-brand portfolio, strong operational support, and loyal consumer following, it remains one of the most promising food kiosk franchises in the Philippines.